Range rebrands companies

KateLynn Slaamot
NLJ Correspondent
 
Range Telephone Cooperative Inc. has served areas of Montana and Wyoming since 1953, according to its website. Range has owned and operated the Dubois Telephone Exchange Inc., RT Communications, Inc., and Advanced Communications Technology, Inc., for several years, meeting the telecommunication needs of those living in the region. The company has recently decided to fuse the four companies together under a single name: Range. 
“We decided to unite all of our companies under one brand name,” said Jason Wille, the company’s chief marketing officer. Range announced the new development on Aug. 4 and launched a new website on Oct. 1 – range.net. 
“We have more dedicated resources,” Wille said. 
Now that the company has a more unified course, Wille said, it can better serve customers with a “wider range of expertise and staff.” The corporation’s entities can also more efficiently work together to stay up to date with technology and bettering its services. 
“Our mission is to provide enhanced technology and communications solutions,” Wille said, adding that the desire is to also provide an “emphasis in customer experience.”
According to an Aug. 4 Range news release, customers will not see significant changes. Wille said that customers will still get the same “local feel” and great service.
“We will continue to be your local broadband, voice, and technology leader in our communities. You can expect to speak and work with all the same great staff that provides you excellent service today,” said CEO Rob Johnstone in the release. 
The news release also clarifies that Forsyth, Montana, is still the home base for the company, and regional offices will continue to be located in Wyoming – Sheridan, Worland and Dubois. People can also still “contact their local office for billing questions, service inquiries, and support,” the release says. 
Customers may also visit the Range website for more information and answers to their questions.
“This is a game-changer for us,” Wille said.