News to you: Subscribe online!
Alexis Barker
NLJ Reporter
Online subscriptions are now available through the News Letter Journal’s new website, which launched Sept. 13, according to online editor Bri Brasher.
“There are teaser stories each week that people can read for free, but for the others they have to pony up and buy a subscription,” Brasher smiled.
According to Brasher, while online subscriptions and the website are new, the web address is the same: newslj.com. The old website, according to Brasher, only had two to three paragraphs of content in an effort to peak interest in the paper product.
“Now you can read the whole paper online, as well as view photos,” Brasher said. The content includes columns, editorials, local news and statewide news.
Readers are also able to digitally share the information across social networks. Advertisers now have the option to advertise online, which will correlate with the paper’s social media presence, Brasher said.
“It is a complete site now versus a complement to the paper product,” Brasher said.
Online subscriptions and regular subscriptions are available at the regular subscription price, but you can subscribe to both for only $5 more a year.
“Current (print) subscribers can come in and pay $5, and we can set them up with a user name and password and they can have access to the online copy,” News Letter Journal co-owner Stephanie Bonnar said.
Brasher noted that there is an option to sign up for the online subscription on the website.
Both paper and online subscribers will have access to the same material, as far as local news goes, and the website will be updated when the paper product comes out, according to Brasher.
“We have a more comprehensive website now. What I like about it is the statewide news,” Bonnar said. “Since the Wyoming News Exchange has come about, we have been able to put out little bits of state news. But with the new website, we will have full statewide stories available.”
According to Bonnar, the website will have different material than the print product, such as photo galleries, in addition to the statewide news coverage.
“The photo galleries are coming along, and we are excited to have them back,” Bonnar said. “There will be more photos than just the photos that run in the paper. It is a way for more people to see more photos.”
She noted that eventually people will be able to purchase photos through the website.
New subscribers can purchase a digital (online) subscription by visiting the website, newslj.com. Print subscribers who want to add a digital subscription can stop by the News Letter Journal office to add it for just $5.